A recent partnership has been struck up between MOUNTAIN and central victoria based conservation group 'aTree' which launched late 2019. With one simple vision in mind; to Restore, reconnect, and protect Australia’s forests.
"MOUNTAIN Gin is inspired by locally wild-foraged botanicals and so the Australian forest is in its DNA, but since colonial settlement almost half of our forests have been lost. Partnering with MOUNTAIN is a great way to promote environmental restoration, but also to highlight the diverse benefits we can derive from healthy local ecosystems." -David Reside (aTree)
In aim of our commitment to sustainability, beginning this month MOUNTAIN has commissioned a planting of over 3,000 native trees on dedicated conservation land throughout Victoria through the ‘aTree’ program. https://www.atree.com.au/
Good news for our MOUNTAIN fans, we have also built this into our online shop, commiting to plant a tree with you for any orders online over $100 (plus free shipping anywhere in Australia)!" -Michael (MOUNTAIN)
Implementing the new initiative has been one of the first milestones resulting from our dedicated social and environmental impact fund that was established from day 1 of starting the distillery.
"Since launching MOUNTAIN, we've been committed to the vision of having positive social and environmental impact through the business, and this is a great first step into that vision for us" -George (MOUNTAIN)